Archive for December, 2011

Dec 30

How a Dream Assignment Reminded Me Where My Passions Lie

Despite feeling swamped with work, I’ve also been feeling like all the world is a possibility. This is largely in part because my clients are doing well and would like more of my time. I feel like I’ve finally made it through the toughest part of the building phase and have been starting to feel a sense of financial stability again. The problem now is that there isn’t enough time to do it all.

But from this vantage point — that of a busy and in-demand freelancer — I feel it’s time to look beyond the goal of replacing my previous salary to increasing productivity, figuring out how to scale the business and make more money without feeling like I’m constantly working. I’ve also been weighing my desire to write against the desire to edit and asking myself, what’s next.

And then a friend sent me an email about a writing assignment. His company was having an event and he wanted me to write a feature. We had been talking about his need a feature writer, so it wasn’t a complete surprise. If I was available despite the short notice, they would cover the travel expenses and pay me a nice fee for the article.

Now, the all-expenses-paid travel assignment is a rare find for today’s freelance writers. I’ve heard tale from more seasoned freelance writers of this type of assignment, but even most of those who did travel for assignments before, say that type of work has practically dried up. Unless, of course, what you write about is travel.

It just so happened that I was having a slow week, so I said yes. And with just a few days notice, I flew off to Phoenix to cover a an event at an up-and-coming software company called Infusionsoft.

I was excited and anxious but when I arrived at the Infusionsoft offices, the atmosphere was simply magic. The air was buzzing and in the center of it all was this event they called the 48-Hour Implementation Accelerator, which is what I was there to write about. Without giving away too much (because the story is pending — more on that later), I’ll just say that this assignment was like a dream and I hope to do more like it. And it wasn’t just because the client was very organized and friendly. It’s not entirely because of the travel, which I’m sure will continue to be rare. (But I’m totally vying for one of the two blogger positions at Infusioncon.)

This was a dream assignment because I was writing about something new and interesting. I have always enjoyed event coverage, interviewing people and writing the story. I was there to write a story and it felt good. It also reminded me that while I love editing and it pays most of the bills, writing is where my heart is.

When I got home I picked up a gift from long time mentor Erin Gruwell, a bookmark that read “Go confidently in the direction of your dreams.” And now I’m asking myself how I can incorporate more of my heart into my work and move closer to realizing my dream of making a living as a writer. Being the O.C. guide is a start, but I want more.

And all it took the trip to Phoenix and Infusionsoft for me to realize what the more was that I wanted. Now I’m at a fork in the road, and no matter which way I turn, the possibilities are endless.

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Dec 10

How My Notebook Saved My Sanity

Lately I’ve been feeling swamped with work. While the Summer found me struggling to make ends meet, the new season brought with it a different type of windfall. This is exciting for sure, considering that just under a year ago, I left my full-time gig as a staff editor at Entrepreneur magazine in favor of launching into the deep pool of freelance entrepreneurship and already I’ve secured contracts for enough revenue to replace my editor’s salary.

But I want more. To go beyond replacing my previous salary and the feeling that I am constantly working.

It was easy to exercise regularly and maintain a strict eight-to-four, no working-on-weekends schedule when business I was mostly prospecting and negotiating. Now that the fruits of that labor have come in, I’m struggling to find balance between work and life — the main reason I chose the freelance path to begin with.

So I begin looking into project management systems and productivity tools. But these usually add another step, something else that I have to factor into my workload, and ultimately the return is just another time suck.

And then I started just writing things in a notebook. After so many years of writing for the internet, including this here blog that doubles as my personal journal, I had gotten away from physically writing things down. The trouble with this was that my dependence on a computer or some other form of technology left gaps in my ability to simply jot down notes, reminders and ideas. When I started writing things down, I was able to unpack all of those thoughts and have something to reference in the future.

I started using my notebook to sketch out editorial plans and calendars, to outline proposals and jot down project ideas. The result of this mind-mapping strategy is that the ideas and plans are nearly completely formulated by the time I sit down to translate them into working documents, whatever form those documents may take. Where before I kept a running list in my head, now I write to-do lists for the day in my notebook and feel accomplished by the end of the day when I have crossed most of the items off.

After just a week of doing this, I can tell I’m going to need another notebook. But most importantly, my brain feels less cluttered and I am feeling less overwhelmed.

How’s that for a back-to-basics solution to my productivity problem? I wonder how many others out there find that the are able to organize their thoughts, and manage time and energy better by simply writing things down?

Image © Daehyun Park

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